Getting a mobile-friendly website has been a must for all who want to see their websites and respective web pages ranking in the SERPs of Google with their targeted keywords, keyphrases, relevant words and other parallel search terms. To be more precise, Google has released a new update to reward the mobile-friendly web pages.
Mobilegeddon has been launched by Google on April 21, 2015
The search engine giant Google has released a new update on April 21, 2015, in the name of Mobilegeddon to boost the mobile-friendly web pages. It penalizes the websites including no mobile friendly or mobile responsive web pages. Mobilegeddon has its other names like mopocalypse, mobilepocalyse or mobocalypse.
Change in Google’s trend
This time we find a change in Google’s trend in selecting this name Mobilegeddon. More precisely, this nomenclature Mobilegeddon is a bit switch from Google’s love for animals and birds. For we know that Google has released several updates in the name of animals and birds like Panda (this update analyzes quality content writing), Penguin (launched by Google in April 2012 to check the quality links of a website) and Hummingbird (designed to find the meaning behind the words). This time we find a change from their fascination for birds and animals to a technological jargon.
A mobile-friendly website is a must for perfuming better in the present web world
A perfectly designed mobile-friendly website (with flexible layouts, flexible images, CSS3, Bootstrap, media queries, and fluid and proportion-based grids) can definitely increase the visibility, improves ranking on the SERPs of Google, boosts website traffic, and ensures higher conversation rate. For these reasons, a vast majority of professional website designers and developers tests a website on mobile-friendly testing tools before hosting it finally to their clients’ servers. They ensure each piece of visual and textual content becomes easily visible on various mobile screens (available in the market), giving them an optimal viewing experience and improved interaction. In the other words, they confirm that each web page gets set well in various mobile environments and adapts the screen size of each with a minimum effort of resizing, panning, and scrolling across almost all smartphones, mobiles and iPhones available in the market.
The advantages of creating a mobile-friendly website:
- Increases website visibility
- Ensures better user experience
- Brings more website traffic
- Gives improved performance in the search market as well as the display market
- Faster download speed
- New advertising avenues
- Higher conversion rate
- Portability and connectivity
- Significant brand identity
How to create a mobile friendly website
- Use responsive design (Create responsive web pages)
- Include a viewport meta tag
- Always use high-resolution images
- Remove the default zoom
- Make sure that you have made the font size at least 14px and button size at least 44px by 44px (as per Apple’s design guidelines).
You have to test your website on "https://developers.google.com/speed/pagespeed/insights/" and other mobile-friendly testing tools before hosting it finally. Keep doing this until you resolve all issues.
Just click here to test your website and make your web pages faster on all internet access devices. Your chances are greater to rank better on the SERPs of Google. You are sure to have a better web performance and very good return on the investment for your website.
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